In recent months, we had seen some shifting in SEO world and there are obvious changes. New rules are applied to optimizing website and search engines are now apply even more scanning rules to detect any website fault and mistake.
Here are some of the checking done by search engines when they spider found your website
- Is the website SEO optimized?
- Is there duplicated content or keyword. Any hidden text content, backdoor page, or suspicious content?
- Is the website hiring black hat SEO guru to abuse their search ranking?
- Is the website loading fast enough? Is the visitor staying at the website and find the content useful?
- Is the website linked to and from bad neighbor website?
There are more than 300 major check criteria and thousand other small criteria. Search engines look for the perfect website with the perfect speed and rank them the highest in their result page. For the fifth items in above checklist, we highly recommend the SEO optimized website to use their own private IP address instead of sharing with other websites. Search engine do blacklist IP address temporarily and marked those IP as suspicious. When using shared hosting, one IP is shared by hundred of websites. When the shared IP being blacklisted by search engine, they will marked all websites that use the IP address. That’s horrible.
For this particular SEO reason, we highly recommend website to use own dedicated IP address. Beside this, the website should have averagely good loading speed and fast responding page. The website should be marked as clean, fast, and reliable. With all these factors inside, the website SEO campaign can be more effective and gaining more positive result.
VPS web hosting plan can be affordable and suitable for small business website too. For example the Webhostingpad VPS plan price from $9.95 per month is with dedicated IP and sufficient performance for small website. If you are optimizing your business website and have a small budget in hand, this budget VPS plan with private IP is a good start. They have two other VPS plan that offers more performance and recommended for bigger websites that require most storage and speed.
The more you spend on getting a faster and more reliable web hosting service, the more it will boost the website SEO strength. Other competitor website that uses shared IP and running from slower shared hosting plan is no match for this powerful VPS plan that is optimized for speed.